Adidas Releases Amazing Commercial For Football Cleats Based On True Events

Screen Shot 2016-09-06 at 10.03.07 PM

Screen Shot 2016-09-06 at 10.03.07 PM

Some of the most premier, upper echelon football talent we watch on Sunday comes from one place. South Florida.

The central to lower region of the sunshine state is a football factory, churning out star after start including some guys you may know by the names of Ray Lewis, Emmit Smith, Devin Hester, Andre Johnson, Chris Johnson, Antonio Brown, Patrick Peterson, Teddy Bridgewater, Blake Bortles, Duke Johnson, Alfred Morris, Vince Wilfork, CJ Spiller, Elvis Dummervil, Antonio Holmes, a whopping 1342 in all.

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This large pool of supreme athletes make for arguably the best college football of any state along with California and Texas. There’s a secret though, a primal and seemingly taboo form of training that many would be shocked to know still goes on.

High school teams that surround the Everglades of Florida, a swampland that makes up a quarter of the entire state, are known to regularly condition players by having them chase smoked-out wild rabbits though the sawgrass and sugarcane, and will continue to do so until they’re caught. Only then will practice end. No football. No helmets. You, and the rabbit.

Adidas recently release a spot to promote their football cleats, and told the story of how these young men get their world-class speed.

ESPN actually reported and filmed a story on the technique: