The Washington Redskins are in the process of finding a new name after ‘Redskins’ was retired.
The franchise was practically forced to make the switch this offseason after years of mounting pressure with sponsors threatening to pull their money and relationship with the team if there was no change.
With the season approaching, Dan Snyder and the team are scrambling to find a new name, mascot and logo – a process that typically takes years.
In the meantime, the ‘Washington Football Team’ released a first look at their temporary logo and uniforms that they will wear likely through the 2020 season.
Effective immediately, Washington will call itself the “Washington Football Team”, pending adoption of a new name, sources tell ESPN.
This is not a final renaming and rebranding for team; this is the name it wants to use until pending adoption of a new name in the future. pic.twitter.com/sBs0Uo0ICm
— Adam Schefter (@AdamSchefter) July 23, 2020
The uniforms will stay burgundy and gold, with the number(s) of the player being displayed on the helmets instead of a logo. They’ll be debuted Week 1 against the Eagles.
Per Schefter, while the team uses these uniforms and helmets for the 2020 season, it will be seeking the feedback of players, alumni, fans, sponsors and the community for the new team name it will use at some point in the future, per sources.
The Washington Football Team will continue the process of retiring the Redskins name and hopes to be entirely rid of it on physical and digital spaces in the next 50 days, by the Sept. 13 regular-season opener against the Eagles.
— Adam Schefter (@AdamSchefter) July 23, 2020
Washington said fans will be able to purchase “Washington Football Team” merchandise from Fanatics and NFL Shop in the coming days. pic.twitter.com/g6d7cevmn4
— Adam Schefter (@AdamSchefter) July 23, 2020
