Nike had to have known releasing an ad in support of Colin Kaepernick and his protests would garner mass uproar, but it’s hard to say they could have foreseen the blowback of their customers physically cutting their logo off their products, which many have already partaken in –
Our Soundman just cut the Nike swoosh off his socks. Former marine. Get ready @Nike multiply that by the millions. pic.twitter.com/h8kj6RXe7j
— John Rich (@johnrich) September 3, 2018
These pictures of people cutting the Nike logo off clothes THEY ALREADY PAID for is really hilarious pic.twitter.com/u6Ggxpwosb
— Dominiqué (@domuhhneek) September 3, 2018
I just cut the Nike swoosh off my socks in protest of their campaign with @Kaepernick7. Not really, I 100% support it (and I’m even a police officer). I’m just at the end of my laundry cycle and bit a trashy. pic.twitter.com/7iq5mNO2Oy
— n1ck h3rf0rd7 (@n1ckh3rf) September 3, 2018
Beyond cutting the signature swoosh off their products, fans are even burning their shoes and socks to destroy them entirely.
First the @NFL forces me to choose between my favorite sport and my country. I chose country. Then @Nike forces me to choose between my favorite shoes and my country. Since when did the American Flag and the National Anthem become offensive? pic.twitter.com/4CVQdTHUH4
— Sean Clancy (@sclancy79) September 3, 2018
Not playing around. #BackTheBlue #BackTheArmedForces #NikeBoycott pic.twitter.com/uoJcRVJZM5
— Kandi (@kandiboring) September 4, 2018